Diving Equipment & Marketing Association - DEMA 2026

The organizer lists more than 7,000 professionals as part of the event's published scale.

It takes place at Ernest N. Morial Convention Center in New Orleans, Louisiana.

It is most useful for dive shop owners, equipment buyers and dive travel operators who need to source gear and meet suppliers in one place, since it is described as a trade-only show with 500+ exhibitors and 7,000+ professionals from 60+ countries. The seminar program, with speakers such as Georganne Bender and Annie Crawley, adds retail and marketing education; casual divers or consumers will find little here, as it is trade-only, and small operators with no buying budget may get less from the trip to New Orleans.

Dive industry trade shows usually run casual: company polo shirts or branded tees, chinos or shorts, and closed comfortable shoes for long days on a convention floor. Some exhibitors and buyers dress up a little for evening events, and New Orleans in early November is typically mild.

The organizer reports more than 500 exhibitors, over 7,000 professionals and participants from more than 60 countries.