Sales Leaders Conference 2026

The 2026 conference takes place at Laguna Cliffs Marriott Resort & Spa in Dana Point, California.

The organizer lists executives and officers, regional and division managers, branch managers, sales managers, and marketing leaders as attendee roles.

It is most useful for regional and branch-level sales and marketing managers at financial institutions, since the attendee list runs from senior officers down to branch and sales managers and the sponsors include CompleteBankData, Farm Credit Leasing and Nationwide. The program centres on data-driven selling, virtual client engagement and a collaborative sales culture, which favors leaders building team practice over individual reps looking for deep technical training; those outside banking and lending may find the sponsor-driven context less relevant.

Sales leadership conferences at coastal resorts like Laguna Cliffs Marriott Resort & Spa in Dana Point usually call for business casual, such as collared shirts, slacks or skirts and a light jacket for evenings.